Simple, but noticeable.
Short, but extensive.
However these ads are perfectly consistent with the DEL-Playoffs 2017. Because a good move does not have to take a lot of time. It just has to hit the point.
There are many ways which lead into the Lanxess-Arena. Among others, the Playoffs of the „Kölner Haie“ are spectacular. As the communication is. The Edgar City Cards and Posters come from one provider: the „identitätsverstärker GmbH“ – these guys made the concept, and realized it graphically and textually. Let´s go boys.